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Case Study: Sullivan & Associates

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“dynaMACS has made my job so much more efficient. ”

Reyna Vargas, Office Manager
Sullivan & Associates, Inc.

Sullivan_Associates_LogoClient Challenge

Cumbersome and time consuming. That was the problem with Sullivan & Associates Sales, Inc.’s former sales and commission software.

The team knew time was being wasted on outdated software that was difficult to use and required the agency to enter non-essential information. But they didn’t realize the extent of the lost time until they used dynaMACS.




Sullivan_Associates_StatisticsdynaMACS Solution

A referral led Sullivan & Associates to dynaMACS, and they liked what they saw from the start. The first time-saver was the ease of use and intuitive screens that made the implementation simple. “We really didn’t need any assistance. We were up and running in no time,” says office manager Reyna Vargas.

Shortly after the agency began using dynaMACS it became even more apparent how much more efficient dynaMACS is than their prior software. “The amount of time it takes to enter commission statements has dropped from two weeks to four days,” Vargas says. That’s 112 hours of data entry time reduced to 32 – one third of the time it previously took!

One reason for the time savings: the old software required the agency to enter extraneous data. “We had to enter a lot of data that we didn’t need, but it was mandatory.”

Not so with dynaMACS. Agencies can customize data entry fields to collect only relevant information. For example, Vargas can set up her system to enter customer name, date, part number, quantity, sales rep split, PO number and more. Or if she doesn’t need some of that information, the fields are not required. They will be automatically skipped as she enters data.

Vargas’ overall impression of dynaMACS? “It’s made my job so much more efficient.”

Case Study: Northcoast Sales Agency

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“We have instant access to data from anywhere, on any device: laptop, iPad, smartphone. dynaMACS is unbelievably different from the old software.”

Jeff Van Winkle, Principal
Northcoast Sales Agency

Northcoast_Sales_Agency_LogoClient Challenge

The search for new agency software came about for a simple reason: Northcoast Sales Agency needed better reporting. Sales reps needed up-to-date information that they could easily access while on the road. When talking to colleagues across the country about dynaMACS, Jeff Van Winkle, Principal for Northcoast Sales, says the feedback was extremely positive. So the agency switched from RPMS to dynaMACS.

Northcoast_Sales_Agency_StatisticsdynaMACS Solution

By making the change, the agency got much more than better reporting. Northcoast now has the latest, most advanced technology, with dynaMACS cloud processing and eSi electronic data transfer.

From the cloud, the entire team can now access real-time data from anywhere, anytime on smart devices. “We all have instant access to data from anywhere. I pull up reports on my iPad when I’m traveling, or from my computer at home. The access to real-time information is incredible.”

The entire team can review reports on customers, manufacturers and sales reps. Any time sales or commission information is updated at the agency, it is updated instantly on the cloud. All office locations and every sales rep can get real-time data at any given moment – no downloading of files or updates needed.

Another powerful dynaMACS’ feature that Northcoast selected is eSi. Commission reports and other sales data is received and updated electronically. Manual data entry of large reports from individual factories is a thing of the past. Reports are standardized across manufacturers and data is imported with a few mouse clicks in minutes.

Combining the speed of eSi and the anywhere-access of cloud processing, Northcoast Sales is equipped with the most efficient method for managing sales and commission data process, from receipt of raw commission statements through reporting and rep distribution.

Case Study: PG Tool Sales Agency, LLC

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“dynaMACS is always innovating and continually enhancing the software. I would recommend dynaMACS to anyone.”

Diane Geiger, Treasurer / Inside Sales
PG Tool Sales Agency

PG_Tool_LogoClient Challenge

PG Tool Sales Agency had been a customer of dynaMACS’ predecessor, MACS software, since 1989. When dynaMACS was introduced in 2003, PG Tool didn’t hesitate to upgrade. “We’d been happy with the software from the beginning. When dynaMACS came out, we wanted to have the newest product – the latest and greatest version,” says Diane Geiger, Treasurer and Inside Sales Director for PG Tool. “We went with dynaMACS because of our good track record with MACS – and we are glad we did. It’s been great.”




PG_Tool_StatisticsdynaMACS Solution

In fact, long-time customers like PG Tool have helped make dynaMACS the most powerful, easy-to-use software on the market. “The dynaMACS team is very open to input. They’ve listened to our feedback over the past 25 years, and they constantly work to improve the product based on how sales agencies like ours use the software on a day-to-day basis. dynaMACS is truly designed for professional sales agencies that need multi-level sales and commission analysis,” Geiger says.

Geiger says dynaMACS delivers intelligence on customers and manufacturers that help the sales team be more effective. “We can recognize trends by customer, manufacturer and sales reps. This helps us determine the types of promotions to offer based on the income generated. It also helps with up-sells and cross-sells.

The agency also knows who is not buying, or whose purchasing has dropped off, so salespeople can spend their time on the accounts that need the most attention. Salespeople can use their time more efficiently, by sorting customers by zip code, analyzing sales and setting up call days and planning the most efficient routes.  

What’s next? PG Tool is preparing to step into the next-generation of innovation. dynaMACS recently introduced processing on the Cloud. PG Tool will be among the first dynaMACS customers to process on the Cloud. This gives salespeople access to real-time data that is accessible from anywhere, on most smart devices, like smart-phones and tablets, at any time.